In the ever-evolving landscape of mobile apps, staying updated with the latest versions and understanding customer behaviour are crucial for maintaining competitiveness and improving end-user experience. Recently, we at Monocept faced a dual challenge from one of our clients: upgrading their applications from version 9 to 16 and integrating Google Analytics (GA) so that they will have visibility to their data across platforms and a deeper understanding of our users’ full journeys.

The Challenge

Our client required a seamless upgrade of their applications from version 9 to 16 without affecting the existing functionality. Additionally, a complete revamp of the user interface (UI) design was needed. This comprehensive upgrade had to be executed under tight deadlines, ensuring the current work and deliverables were not disrupted.

Moreover, they wanted to implement Google Analytics events to obtain and analyse various customer behaviour metrics. This data would be crucial in identifying drop-off points in the customer journey, attracting more traffic, and retaining existing customers.

The Monocept Solution

To address the version upgrade, we developed a meticulous migration plan. This plan included an end-to-end analysis of all existing dependencies across the project to mitigate any risk of breaking the application flow. We initially migrated a few apps to assess the overall impact and replicated this process across all other apps. This careful and systematic approach ensured the upgrade did not disrupt ongoing work and adhered to sprint commitments.

Simultaneously, we implemented GA events to gain insights into the customer funnel. Through this analysis, we discovered specific screens where users were dropping off. We revamped the UI design to counteract this, highlighting the product’s benefits and making the interface more engaging and intuitive. This design revamp aimed to guide customers seamlessly through their journey, enhancing their experience and encouraging them to complete their transactions.

The Result

The successful upgrade to version 16 ensured compatibility with other applications, enabled implementing the latest features, and included essential security patches. This protected data and maximized the overall performance of the applications, ensuring they were robust and efficient.

The UI design revamp, driven by insights from GA events, significantly improved user engagement. We made the application more attractive and user-friendly by addressing the pain points identified in the customer journey. This not only retained existing customers but also attracted new ones, as the improved design effectively showcased the product’s features and benefits.

Conclusion

This project is a testament to Monocept’s capability to handle complex upgrades and design revamps under tight deadlines. By combining meticulous planning, thorough analysis, and strategic implementation, we ensured a seamless transition to the latest application version while significantly enhancing the user experience.

At Monocept, we thrive on turning challenges into opportunities for growth and innovation. This success story is another example of how we deliver cutting-edge solutions that drive performance and customer satisfaction. Stay tuned for more stories on how Monocept continues to make a difference in technology and beyond.

Gangadhar Heralgi

Automation was Transformative

In the fast-paced world of mobile money services, efficiency, accuracy, and security are paramount. One of our clients, a leading provider in this space, faced a significant challenge impacting their operations: updating customer categories when customers added their PAN details.

The Challenge

The client’s business team was responsible for updating the customer category whenever a customer added their PAN details. However, this process was only semi-automated. The team had to execute queries to identify customers who updated their PAN details within a specific timeframe and then manually share them with other teams to process the category change across production systems. This manual intervention was time-consuming, prone to human errors, and lacked a proper tracking mechanism. The team struggled to track when and how the process was run, leading to inefficiencies and missed updates.

The Monocept Solution

At Monocept, we believe in turning complex challenges into exciting opportunities. We developed a fully automated solution that transformed the cumbersome process. Our new service runs nightly, automatically retrieving the details of customers who have updated their PAN information and using an API to update their categories.

But we didn’t stop there. We also implemented an email service to keep the concerned team informed. This service sends daily emails detailing the number of updates and highlighting any failures. This enables the team to take timely corrective actions, ensuring no update is missed, and any issues are promptly addressed.

The Impact

The results of this automation were transformative. The business team could now redirect their focus towards more critical tasks, as the manual effort required for updating customer categories was eliminated. The automation reduced human errors and introduced a robust tracking mechanism. Every step is monitored and tracked via email notifications, ensuring transparency and accountability.

This automation story is a testament to how Monocept’s innovative solutions can enhance operational efficiency and accuracy. Automating a critical process improved the service provider’s accuracy and efficiency and empowered their business team to contribute to more strategic initiatives.

In mobile money services, staying ahead of the curve is essential. With Monocept’s automated solutions, our clients are now better equipped to meet their customers’ needs swiftly and accurately, reinforcing their position as industry leaders

Conclusion

Automation is not just about reducing manual effort; it’s about enhancing efficiency and accuracy and enabling teams to focus on what truly matters. At Monocept, we are committed to providing solutions that drive such transformations. This success story is just one example of how we turn complex challenges into exciting opportunities for our clients.

Stay tuned for more stories on how Monocept is making a difference in technology and beyond.

Gangadhar Heralgi

Client Background:

The client is a leading Indian health insurance firm established in July 2012. The company is headquartered in Gurgaon, Haryana and operates out of 146 offices across India with 6000+ employees. The company currently offers products in the retail segment for Health Insurance, Critical Illness, Personal Accident, Topup Coverage, International Travel Insurance and Maternity along with Group Health Insurance and Group Personal Accident Insurance for corporates.

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Gangadhar Heralgi

Client Background:

The client is one of the largest private sector general insurance company in India offering insurance coverage for motor, health, travel, home, student travel and more. The client has issued over 26.5 million policies and settled over 1.6 million claims in 2019. The client leads the private sector players in the general insurance sector with a market share of 15.6% and has an overall industry market share of 8.5%.

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Gangadhar Heralgi

Client Background:

The client is a leading Indian health insurance firm established in July 2012. The company is headquartered
in Gurgaon, Haryana and operates out of 146 offices across India with 6000+ employees. The company
currently offers products in the retail segment for Health Insurance, Critical Illness, Personal Accident, Topup
Coverage, International Travel Insurance and Maternity along with Group Health Insurance and Group
Personal Accident Insurance for corporates.

Download PDF

Gangadhar Heralgi

About Client Background:

The client is US-based 120-year-old computer hardware, Software and Electronics Company that provides products and services that enable businesses to connect interact and transact with their customers. Its main products are self-service kiosks, point-of-sale terminals, and automated teller Machines check processing systems, barcode scanners, and business consumables. With its software, hardware, and portfolio of services, client enables more than 300 million transactions daily across the retail, financial, travel, hospitality, and telecom and technology industries. The company had $6.41 billion in revenue in 2018 with an employee strength of 34K+.

Download PDF

Gangadhar Heralgi

About Client Background:

The client is US-based 120-year-old computer hardware, Software and Electronics Company that provides products and services that enable businesses to connect interact and transact with their customers. Its main products are self-service kiosks, point-of-sale terminals, and automated teller Machines check processing systems, barcode scanners, and business consumables. With its software, hardware, and portfolio of services, client enables more than 300 million transactions daily across the retail, financial, travel, hospitality, and telecom and technology industries. The company had $6.41 billion in revenue in 2018 with an employee strength of 34K+.

Download PDF

Gangadhar Heralgi

Client Background:

The client is one of the largest private sector general insurance company in India offering insurance coverage for motor, health, travel, home, student travel and more. The client has issued over 26.5 million policies and settled over 1.6 million claims in 2019. The client leads the private sector players in the general insurance sector with a market share of 15.6% and has an overall industry market share of 8.5%.

Download PDF

Gangadhar Heralgi

About Client:

The client is one of the largest private sector general insurance company in India offering insurance coverage for motor, health, travel, home, student travel and more. The client has issued over 26.5 million policies and settled over 1.6 million claims in 2019. The client leads the private sector players in the general insurance sector with a market share of 15.6% and has an overall industry market share of 8.5%.

Download PDF

Gangadhar Heralgi

About Client:

The client is a leading life insurance company in India. Its distribution channel includes various platforms like banks, individual agents, brokers, and corporate agents etc. Besides life coverage, it also covers health, pension, and annuity. The client has about 2,00,000 life insurance customers in India.

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Monocept’s Digital Transformation services helps our clients to create exceptional customer experiences using analytics, automation and AI. Let our digital transformation consultants with right mix of digital and industry experience help you beat the customer expectations.

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Gangadhar Heralgi